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All Posts Term: Verizon
3 post(s) found

What is Next For The Verizon-Yahoo Deal?

Jul 28 2016
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Verizon

Despite all of the unpredictability and uncertainty inherent in today's ad tech world, it's still possible for the optimum outcome to manifest. Verizon's acquisition of Yahoo's core assets is such an example.

Although the future will not necessarily be 100% rosy, it is surely the best current outcome for consumers, marketers and the industry as a whole. Verizon will certainly need to heed the lessons of poor previous mergers such as AOL - Time Warner.

Fortunately, there are many positives to focus on, such as both companies having impressive sales and industry knowledge expertise. In addition, there is the benefit of owning both production and distribution aspects of the system.

AOL Is Acquired by Verizon For Its Streaming Content

May 12 2015
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VerizonAolDeal

AOL is being acquired by Verizon in the mobile providers bid to disrupt the media world. Verizon is purchasing the media company for $4.4 billion in cash in hopes of becoming a major media and content player, not on the television but on the mobile phone. AOL's last merger did not go so well when they acquired Time Warner in hopes of getting distribution for its content and ad network. This time they are being acquired but the goal is the same.

Verizon is seeing subscriptions fall and while some business services and premium options are keeping the company profitable, they are hoping to keep their customer intact by adding these new content options. AOLs most notable content site is the Huffington Post but the company also has a very successful mobile advertising network.

Earnings Of Verizon Communications Inc.

Verizon iPhone

More than half a million persons joined Verizon Communications Inc. as subscribers in the last quarter, which indicates the company's robustness even before the launch of the iPhone scheduled for February.

Analysts had expected to enroll 650,000 subscribers but the actual numbers were about 872,000 for the contract based plans. These plans based on contracts are the most lucrative for the company, and Verizon has confirmed that 75 percent of these subscribers went in for smart phones that have added fees for data.

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