Google is a popular internet search engine that was established in 1996. In 2004, Google began providing shares for trading on the NASDAQ stock exchange. It is a publicly traded company; therefore, trading with Google, which goes under the symbol GOOG, is exactly the same as investing in other stocks that are available in the stock exchange. Google named itself in 2015 and is now known as Alphabet Inc. The stock recently traded as high as $768 a share near its all time high.

Many people today wonder if investing in Google is a good idea. Google has become a part of everyday life for most people. If you need to search a particular subject on the internet, you probably will Google it. Most experts on investing say that it is a good idea to invest in a company that you are familiar with. Google certainly fits that description.