When there was talk of inroads towards a reverse merger between Triller and SeaChange International, a lot of people didn't realize what was actually taking place. Much of the cynicism and confusion of major shareholders was largely around what exactly a reverse merger is, and the consequences which would follow from such a drastic move. So when a private company like Triller finally mergers with it's counterpart -a publicly owned enterprise- in a deal that is earmarked for the first quarter of 2022, this will have the effect of the former being listed on the NASDAQ stock exchange, a move that is set to increase it's market dominance. The creation of the combined entity now aptly known as TrillerVerz Corp has it's primary focus being the broadening of its marketing and advertising abilities by venturing into satellite, cable and OTT media in a bid to break into the Gen Z market.

Diversification As A Driver For Long-term Growth

The primary driver behind the merger is to build and consolidate the creators industry by mainly focusing on monetization and distribution of engaging and stimulating content. The advent of TikTok's almost meteoric rise is what inspired the merger, as the younger generation has completely distanced itself from mainstream music and film companies, to create their own opportunities for making their diverse talents known by the greater world community. So when all is said and done, the Triller reverse merger is set to reinvent the impetus behind universal stardom. For what its worth, Triller aired a virtual hip hop competition sponsored by world renowned Pepsi, which was advertising its novel wild cherry flavored cola.