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Trulia Is On The Stock Market

Trulia Inc. is riding the housing recovery well and has just gone public. With only one week of trading, it is now valued at over half a billion dollars.

The online real estate company opened on the New York Stock Exchange at $22 per share which was well above the asking price. Its offering is a test for how much people have overall interest in IPOs since Facebook's bad debut. Many companies are happy that it went so well the first day of Trulia's debut. Trulia makes money by selling subscriptions and advertisements to realtors. It has not returned a profit yet but its revenue has nearly doubled in the last year. If they lose those realtors, then their company will hurt so they must make sure that there is a demand for houses.