Perfect Corp., a leader in augmented reality and artificial intelligence solutions for retail, announced the latest advancements in its digital solutions for beauty and fashion brands at CES 2022. The company's virtual try-on experiences allow consumers to experience products in an immersive way without leaving the comfort of their homes. Its 3D digital booth gives consumers a chance to try on various items and includes a transaction manager and a social commerce platform.
Perfect Corp Products
Its beauty and fashion tech solutions provide a holistic view of the consumer, enabling brands to connect with consumers in a way that's easier to understand and purchase. Developed by a team of augmented reality experts, the AI-powered solution offers hyper-personalized virtual makeup and hair color, along with skin analysis and hair color. Estee Lauder is one of the first brands to use Perfect's virtual try-on services. Its AgileHand technology provides a wide range of textures, skin tones, and hand sizes to help shoppers decide which products to purchase.
A leading AI and augmented reality company, Perfect Corp. empowers consumer-centric brands by transforming the shopping experience. The company is recognized as a top AI powerhouse, with more than 44 granted patents and dozens of pending applications. The firm's enterprise solutions are used by 95% of the world's top 20 beauty groups. Its consumer app, YouCam, has over 950 million downloads globally. The platform's powerful technology enables shopper-based product recommendations.
Whether a retailer wants to sell an apparel item or a cosmetics item, a perfect Corp. beauty, and fashion tech solution can help. The company's solutions will make omnichannel strategies more effective, and dramatically increase sales conversions. Unlike traditional retail stores, augmented reality solutions help customers choose the best products based on their needs, tastes, and preferences. This enables them to make the most informed decisions.
With its 3D digital booth, Perfect Corp. was able to show the latest innovations in its digital solutions for beauty and fashion. Its AR and AI solutions enable brands to create a more immersive shopping experience, while its AR-powered video consultations enable brand owners to engage and retain customers. This type of experience was refreshing for attendees and is still available today. It is the perfect way to interact with consumers and increase sales.
The AI-powered technology behind the Perfect Corp. applications makes it possible for shoppers to virtually try on beauty products. The solutions include AR-powered step-by-step makeup application guides and an AI skin analysis tool that detects 14 common skin concerns in two seconds. In addition, users can also use their mobile devices to shop for beauty and fashion accessories. Ultimately, these solutions will improve their lives and improve the lives of people worldwide.
CEO Alice Chang
In 2015, Alice Chang founded Perfect Corp. after serving as the CEO of CyberLink for nearly two decades. During her tenure at the company, she developed facial recognition technology and a virtual try-on tool for makeup. She wanted to use this technology in consumer products to avoid making mistakes. Today, Perfect operates consumer mobile applications for virtual makeovers and photo editing. Over 950 million downloads worldwide have been recorded, and consumers have used these applications to virtually try on 10 billion products in the past year.